After you sign your contract and pay your deposit, you’ll receive an initial form and we’ll have a 1:1 call to discuss your business vision and all the things we need to accomplish through our project. Think of this as our brainstorming session to clearly define your brand values, personality, target audience and how you want to differentiate yourself from the competition.
Before we get into the design process, we will outline your brand vision, values, personality, audience and competitive analysis to get a clear idea of the design decisions you need to make.clear idea of the design decisions that will align with our objectives. In this step we make sure that our design work has meaning and strategy behind it. In addition, the creative direction includes several moodboards to establish the visual direction of the project.
With a clear direction, we will begin the design process – exploring different directions that align with your brand values and connect with your audience. We will likely go through one or two rounds of refining these concepts so that you feel 100% satisfied with the end result.
Once we’ve come up with the final solution, we want to make sure we give you all the tools and guidance to use your new brand with confidence. We will put together a detailed guide that outlines exactly how to use all the elements of the brand in a consistent and strategic way. At this point we will also start working on the additional designs (Web, Packaging, Custom Designs…) that you have selected in your package.
Before we get into the design process, we will outline your brand vision, values, personality, audience and competitive analysis to get a clear idea of the design decisions you need to make.clear idea of the design decisions that will align with our objectives. In this step we make sure that our design work has meaning and strategy behind it. In addition, the creative direction includes several moodboards to establish the visual direction of the project.
With a clear direction, we will begin the design process – exploring different directions that align with your brand values and connect with your audience. We will likely go through one or two rounds of refining these concepts so that you feel 100% satisfied with the end result.